Program content
The program is tailored to the individual company, both for those who are deciding on a US venture and for those who are currently active here. Based on the final report, you will be able to make better decisions about how and when your company's US plan should be implemented.
Market Insights
Collection and analysis of existing and missing market insights: customer market, value chain, competition and business models. Method and depth determined as needed.
Business plan
Based on the available insight, we create a concrete marketing plan / USA Strategy. The document becomes an important decision-making basis for the company's further investments and plans. The plan also provides a better basis for capital processes.
Operational Plan
Review of the company's structural and operational needs. Assess suitable setup in the US, entity, legal protection, IPR, accounting, distribution/logistics
Brand and Message
Professional assessment of how the brand is presented and how this will resonate in the US market. Based on this, we develop/adjust your brand strategy, using The Brand Matrix®
Pitch Coaching
Americans are "world champions" at pitching. You need to be just as good. We develop a good pitch for customers and investors. A coach helps you present your message in a confident and good way.
Who is the program suitable for?
There are many Nordic quality products, services and technologies that are relevant for the American market. The program is suitable for:
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Most industries (B2B and B2C):
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Med-tech, Defence Industry, Agri-tech, Energy-tech, Sports-tech, Foods, Design and quality products etc.
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Growth company 1: Product/service is sold in other markets and can show positive customer references.
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Growth company 2: Starting sales in the US, but wants to strengthen operations with growth, strategy, capital, partnerships, etc.
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A minimum requirement for starting a US Entry Program is a board of directors and owners who are positive about supporting an initial phase in the US.
Not sure if your company is ready for this?
We recommend Boot Camp USA to create a better decision-making basis for a US Entry Program and further investments. Also suitable for startups considering the US in a year or three. READ HERE.
Contact us for more information
Fill out and submit the form. We will get back to you shortly.
Eivind Heiberg
+1 (612) 978-9486